ZTransform, a technology solutions provider serving the broadcast, sports venue, corporate new media, education and government sectors, has appointed Reed Wilson senior design engineer. With more than 28 years of broadcast industry experience, Wilson a background in media environments in various capacities at regional, national and international broadcast facilities across America.
At ZTransform, Wilson will play a significant role in technical systems design, commissioning, configuration and training, drawing on his skills in master agreement negotiations, budget planning, project management and project implementation.
Erik Utter, ZTransform founder-president, said: “Reed is in great company at ZTransform, joining a team that is rich with broadcast facility ‘insiders’. He’s been at the forefront of installation and design projects for news and commercial operations at major networks and affiliates, which provides our team with invaluable end-user insights.”
For 13 years, Wilson was executive director of technology/broadcast at Tegna, providing technical guidance to Tegna’s 46 television stations. Together with Tegna’s administration, directors of technology and manufacturing representatives, Wilson spearheaded broadcast technology departments, leading teams in technical facility and system design, maintenance, and upgrades. He took the project lead on the relocation and build-out of Tegna’s TV stations and worked closely with the IT personnel to design and implement network solutions around broadcast technology.
Wilson also held technical operations positions at WFAA Dallas, KTVT Fort Worth and was VP of broadcast technology at advertising agency Ackerman McQueen.
At Trail Drive Management, a nonprofit that oversees the management and operations of Dickies Arena in Fort Worth, Wilson managed day-to-day broadcast operations of the facility’s events, which included the management and monitoring of its IPTV systems.
More recently, Wilson worked for the University of Oklahoma’s Gaylord College of Journalism and Mass Communications, overseeing the operation of the college’s broadcast technology. His dedication to technology extends beyond professional pursuits, as he actively fosters future generations by teaching practicum classes for students.
“Reed is well known for embracing emerging technologies and pushing boundaries to achieve operational and business goals — which truly resonates with our customers,” Utter added. “With a proven track record in deployments, and a strong foundation in technical training, Reed is a confident leader ready to contribute significantly to any technology-driven environment.”