Photo-Illustration: by The Cut; Photos: Retailers
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When it comes to Black Friday shopping, you can never be too prepared. Between the hustle and bustle of the holidays and the fact that most retailers now favor rolling out deals days and weeks in advance instead of dropping them all at once the day after Thanksgiving like they used to, it’s easy to miss out on really good sales if you’re not paying attention. Luckily, I am — it’s my job to keep you updated on all things shopping, after all.
Some of the deals are good, too, which is great news for those of you who want to get ahead on holiday shopping.
Keep scrolling to for the best super-early Black Friday deals across beauty, fashion, home, tech, and lifestyle categories from brands including Tarte, Dyson, Hoka, Lululemon, and Aritzia.
➼ Our top picks
➼ More tried-and-true options
This mini-version of one of our all-time favorite tubing mascaras is just $10 right now as part of Ulta’s Early Black Friday sale, during which you can get up to 40 percent off skin care, makeup, and hair care, and fragrances.
Target knows how to do Black Friday–Cyber Monday right. The retailer always offers major discounts on everything from clothing and beauty to tech, home décor, and kitchen appliances. Right now, the coveted KitchenAid — which would make an excellent holiday gift for anyone on your list, by the way — is almost 40 percent off.
Aritzia’s Black Friday–Cyber Monday deals are still under wraps, but its sale section is full of gems right now, including this goose-down puffer jacket that’s under $200.
Sephora’s Annual Savings Event is also happening right now, so it kind of qualifies as an early Black Friday–Cyber Monday sale. This discounted curling iron is one of my favorite hot tools because it gives me soft, lived-in curls with just one pass, even though my hair is long and heavy. The Cut’s fashion and beauty writer Asia Milia Ware also loves it.
If you ran the New York City marathon last week, you could probably use a new pair of sneakers right now. And even if you didn’t run the marathon, don’t pass up Hokas that are almost 20 percent off during REI’s early Black Friday sale.
Enjoy up to 40 percent off Ettitude’s cozy bedding, towels, bathrobes, and eye masks until November 30.
dpHUE’s biggest sale of the year is here. Get 25 percent off everything sitewide — including this scalp-treatment set, plus top-rated hair glosses, glazes, and root touch-up kits — through November 15.
If you’re going somewhere tropical over the holidays, make sure to shop LSPACE swimwear during the brand’s Black Friday–Cyber Monday sale. From November 11 through 18, you’ll receive a $50 gift card for future purchases when you spend $250 or more.
Yes, that’s right: The Ferrari of vacuums is 50 percent off during Best Buy’s early Black Friday sale. You’ll also find discounted iPads, MacBooks, and Samsung TVs.
Freja is behind some of the year’s most reasonably priced “It” bags, including this sleek east-west style. Starting November 14, the brand is offering 25 percent off everything sitewide with code FREJAFAMILY.
Say hello to a stocking stuffer they’ll actually use on a daily basis. It’s 50 percent off during Walmart’s early Black Friday sale, which also features discounted headphones, furniture, laptops, air fryers, and more.
Black Friday–Cyber Monday weekend is the best time of the year to invest in a new mattress. Score doorbuster deals on supportive, breathable, and movement-isolating options like this one from Purple, which is currently 16 percent off.
While this year’s Lululemon Black Friday–Cyber Monday sale has not yet been announced, we can almost guarantee it will be worth shopping if history repeats itself. Add this supersoft jacket to your cart in the meantime; it features a cinched hem, four-way stretch, and quick-drying material.
Stock up on lashes ahead of the holiday party season during Velour’s Black Friday–Cyber Monday sale, offering 40 percent best-selling products like this one.