Treasure Global Inc (NASDAQ: TGL) announces plans to integrate TikTok Shop with ZSTORE, an online grocery store within the ZCITY Super APP. This strategic move aims to enhance TGL’s global reach and provide a seamless shopping experience. Key points include:
1. Access to TikTok’s 150 million viewers and 55 million US shoppers
2. Benefiting ZSTORE’s 2,061 merchants with increased visibility
3. Seamless shopping for ZCITY’s 2.7 million users
4. Tapping into the projected $913 billion social commerce market in 2023
5. Potential to scale sales through social media’s expansive reach
CEO Carlson Thow emphasizes the strategic importance of this integration for the company’s growth and user experience enhancement.
Treasure Global Inc (NASDAQ: TGL) annuncia piani per integrare TikTok Shop con ZSTORE, un negozio di alimentari online all’interno dell’ZCITY Super APP. Questa mossa strategica mira ad ampliare la portata globale di TGL e a fornire un’esperienza di shopping senza soluzione di continuità. I punti chiave includono:
1. Accesso ai 150 milioni di spettatori di TikTok e ai 55 milioni di acquirenti negli Stati Uniti
2. Vantaggi per i 2.061 commercianti di ZSTORE con maggiore visibilità
3. Shopping senza interruzioni per i 2,7 milioni di utenti di ZCITY
4. Sfruttare il previsto mercato del commercio sociale di 913 miliardi di dollari nel 2023
5. Potenziale per incrementare le vendite attraverso l’ampia portata dei social media
Il CEO Carlson Thow sottolinea l’importanza strategica di questa integrazione per la crescita dell’azienda e il miglioramento dell’esperienza degli utenti.
Treasure Global Inc (NASDAQ: TGL) anuncia planes para integrar TikTok Shop con ZSTORE, una tienda de comestibles en línea dentro de la ZCITY Super APP. Este movimiento estratégico tiene como objetivo mejorar el alcance global de TGL y proporcionar una experiencia de compra sin interrupciones. Los puntos clave incluyen:
1. Acceso a los 150 millones de espectadores de TikTok y a 55 millones de compradores en EE. UU.
2. Beneficios para los 2,061 comerciantes de ZSTORE con mayor visibilidad
3. Compra fluida para los 2.7 millones de usuarios de ZCITY
4. Aprovechar el proyectado mercado de comercio social de 913 mil millones de dólares en 2023
5. Potencial para escalar las ventas a través del amplio alcance de las redes sociales
El CEO Carlson Thow enfatiza la importancia estratégica de esta integración para el crecimiento de la empresa y la mejora de la experiencia del usuario.
Treasure Global Inc (NASDAQ: TGL)는 TikTok Shop를 ZSTORE와 통합할 계획을 발표했습니다. ZCITY Super APP 내의 온라인 식료품 상점입니다. 이 전략적 움직임은 TGL의 글로벌 범위를 확장하고 원활한 쇼핑 경험을 제공하는 것을 목표로 합니다. 주요 사항은 다음과 같습니다:
1. TikTok의 1억 5천만 시청자와 5천5백만 미국 쇼핑객에 대한 접근
2. 가시성 증가로 ZSTORE의 2,061명의 상인에게 혜택 제공
3. ZCITY의 270만 사용자에게 원활한 쇼핑 제공
4. 2023년 예상되는 9,130억 달러의 소셜 커머스 시장 활용
5. 소셜 미디어의 광범위한 도달을 통한 판매 확대 잠재력
CEO Carlson Thow는 회사의 성장과 사용자 경험 향상을 위한 이 통합의 전략적 중요성을 강조했습니다.
Treasure Global Inc (NASDAQ: TGL) annonce des plans pour intégrer TikTok Shop avec ZSTORE, une épicerie en ligne au sein de la ZCITY Super APP. Ce mouvement stratégique vise à améliorer la portée mondiale de TGL et à offrir une expérience de shopping fluide. Les points clés comprennent :
1. Accès aux 150 millions de spectateurs de TikTok et aux 55 millions d’acheteurs américains
2. Avantages pour les 2 061 commerçants de ZSTORE grâce à une visibilité accrue
3. Expérience de shopping sans faille pour les 2,7 millions d’utilisateurs de ZCITY
4. Tirer parti du marché du commerce social prévu de 913 milliards de dollars en 2023
5. Potentiel d’augmenter les ventes grâce à la portée étendue des réseaux sociaux
Le CEO Carlson Thow souligne l’importance stratégique de cette intégration pour la croissance de l’entreprise et l’amélioration de l’expérience utilisateur.
Treasure Global Inc (NASDAQ: TGL) kündigt Pläne an, TikTok Shop mit ZSTORE zu integrieren, einem Online-Lebensmittelladen innerhalb der ZCITY Super APP. Dieser strategische Schritt zielt darauf ab, TGLs globale Reichweite zu erweitern und ein nahtloses Einkaufserlebnis zu bieten. Die wichtigsten Punkte sind:
1. Zugang zu 150 Millionen TikTok-Zuschauern und 55 Millionen Käufern in den USA
2. Vorteile für die 2.061 Händler von ZSTORE durch erhöhte Sichtbarkeit
3. Nahtloses Einkaufen für die 2,7 Millionen Nutzer von ZCITY
4. Nutzung des prognostizierten Marktes für sozialen Handel von 913 Milliarden Dollar im Jahr 2023
5. Potenzial zur Steigerung des Verkaufs durch die große Reichweite von sozialen Medien
CEO Carlson Thow betont die strategische Bedeutung dieser Integration für das Wachstum des Unternehmens und die Verbesserung der Benutzererfahrung.
Positive
- Integration with TikTok Shop expands market reach to over 150 million viewers
- Access to 55 million US shoppers on TikTok platform
- Increased visibility and engagement opportunities for 2,061 ZSTORE merchants
- Potential to tap into the projected $913 billion social commerce market in 2023
- Seamless shopping experience for 2.7 million existing ZCITY users
The integration of TikTok Shop with ZSTORE is a strategic move that could significantly boost Treasure Global’s market reach. With TikTok’s 150 million viewers and 55 million US shoppers, this partnership opens up a vast new customer base. The seamless shopping experience for ZCITY’s 2.7 million users could drive higher conversion rates and increased sales volumes.
However, success isn’t guaranteed. TikTok Shop is still relatively new and faces stiff competition from established e-commerce platforms. Treasure Global will need to navigate TikTok’s algorithm effectively and create engaging content to stand out. The projected growth of social commerce to
This integration taps into the growing trend of social commerce, which is reshaping the retail landscape. TikTok’s video-focused platform is particularly suited for product demonstrations and influencer marketing, potentially driving higher engagement rates than traditional e-commerce channels. The ability for ZSTORE’s 2,061 merchants to advertise directly on TikTok Shop could lead to increased visibility and sales.
However, success on TikTok requires a deep understanding of the platform’s unique culture and trends. Treasure Global will need to invest in creating authentic, engaging content that resonates with TikTok’s predominantly younger audience. They’ll also need to navigate potential challenges such as rapid trend changes and the platform’s evolving policies. The key to success will be agility and constant adaptation to the platform’s dynamics.
NEW YORK and KUALA LUMPUR, Malaysia, Aug. 13, 2024 (GLOBE NEWSWIRE) — Treasure Global Inc. (NASDAQ: TGL) (“Treasure Global” or the “Company”), a leading technology solutions provider, is pleased to announce plans to integrate TikTok Shop with ZSTORE, an online store offering a wide range of groceries within the ZCITY Super APP (“ZCITY”). This integration will enable the Company to showcase and sell products directly within the TikTok Shop, a video-focused social media platform with over 150 million viewers.
The integration with TikTok Shop represents a strategic advancement for the Company, driving its globalization efforts and significantly broadening the market reach of ZSTORE. By tapping into TikTok Shop’s extensive user base, which includes over 55 million US shoppers, the Company is poised to enhance its global footprint and deliver its innovative solutions and diverse product range to a wider international audience.
This integration benefits ZSTORE’s 2,061 merchants by providing a platform to advertise their products through TikTok Shop, enhancing visibility and increasing engagement with potential customers. Merchants can capitalize on the platform’s interactive features to reach a wider audience. ZCITY’s 2.7 million existing users will enjoy a seamless shopping experience, as they can complete their orders directly within TikTok Shop.
Social commerce revenue is projected to hit USD 913 billion in 2023, with a yearly growth rate of
“The integration of TikTok Shop with our ZCITY platform is a strategic move that will greatly benefit our company, merchants, and users,” said Carlson Thow, CEO of Treasure Global. “By uniting our innovative technologies with TikTok’s dynamic platform, we are creating a vibrant ecosystem that fosters growth and enhances the shopping experience for everyone involved.”
About Treasure Global Inc:
Treasure Global is a leading Malaysian solutions provider developing innovative technology platforms. Treasure Global has developed the ZCITY Super App, a unique digital ecosystem that transforms and simplifies the e-payment experience for consumers, while simultaneously allowing them to earn rewards. As of August 9, 2024, ZCITY Super App boasts over 2.7 million registered users.
For more information, please visit https://treasureglobal.co.
Cautionary Note Regarding Forward-Looking Statements
This press release contains forward-looking statements that are subject to various risks and uncertainties. Such statements include statements regarding the Company’s ability to grow its business and other statements that are not historical facts, including statements which may be accompanied by the words “intends,” “may,” “will,” “plans,” “expects,” “anticipates,” “projects,” “predicts,” “estimates,” “aims,” “believes,” “hopes,” “potential” or similar words. Actual results could differ materially from those described in these forward-looking statements due to certain factors, including without limitation, the Company’s ability to achieve profitable operations, customer acceptance of new products, the effects of the spread of the coronavirus (COVID-19) and future measures taken by authorities in the countries wherein the Company has supply chain partners, the demand for the Company’s products and the Company’s customers’ economic condition, the impact of competitive products and pricing, successfully managing and, general economic conditions and other risk factors detailed in the Company’s filings with the United States Securities and Exchange Commission. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake any responsibility to update the forward-looking statements in this release, except in accordance with applicable law.
For further information, please contact:
Investor and Media Contact
ir_us@treasuregroup.co
FAQ
What is Treasure Global Inc’s plan to integrate with TikTok Shop?
Treasure Global Inc (TGL) plans to integrate TikTok Shop with ZSTORE, its online grocery store within the ZCITY Super APP, to enhance global reach and provide a seamless shopping experience for users.
How many merchants and users will benefit from TGL’s TikTok Shop integration?
The integration will benefit ZSTORE’s 2,061 merchants by providing increased visibility and engagement opportunities, while ZCITY’s 2.7 million existing users will enjoy a seamless shopping experience.
What is the projected size of the social commerce market that TGL aims to tap into?
According to a Straits Research report verified by Statista, social commerce revenue is projected to reach $913 billion in 2023, with potential growth to $6.2 trillion by 2030.
How does the TikTok Shop integration align with TGL’s globalization efforts?
The integration represents a strategic advancement for TGL’s globalization efforts by tapping into TikTok’s extensive user base, including over 55 million US shoppers, thus broadening the market reach of ZSTORE internationally.