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Thursday, November 21, 2024
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TAG
The Trade Desk
Jobs
Buried DOJ Evidence Reveals How Google Dealt With The Trade Desk | AdExchanger
Admin
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September 13, 2024
The Google antitrust trial is focused on Google’s supply-side business and publisher ad server, which is why the DOJ features relatively few DSPs and...
Jobs
DOJ vs. Google, Day Four: Behind The Scenes On The Fraught Rollout Of Unified Pricing Rules | AdExchanger
Admin
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September 13, 2024
On Day Four of the Google ad tech antitrust trial in Virginia, we boarded a time machine that took us back to April 18,...
Jobs
Google Ads Will Now Use A Trusted Execution Environment By Default | AdExchanger
Admin
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September 12, 2024
If the digital ad ecosystem is going to mature to a new stage of privacy consciousness, advertisers must be better stewards of their first-party...
Jobs
An adtech CEO wants Google to get split up to make the market ‘fairer’
Admin
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September 12, 2024
In This StoryThe CEO of The Trade Desk TTD, a major advertising tech platform, thinks Google GOOGL should get broken up as part of...
Jobs
DOJ vs. Google, Your Day Three Download: A Former Googler On The Stand And Auction Dynamics In The Spotlight | AdExchanger
Admin
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September 12, 2024
The federal antitrust trial against Google that began earlier this week in Virginia went so deep into the ad tech weeds on Day Three...
Jobs
Omnichannel Marketers Have Outgrown Third-Party Cookies, Even If Google’s Still Holding On | AdExchanger
Admin
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August 5, 2024
Google has finally bitten the bullet and decided not to kill off third-party cookies in Chrome. No doubt it will go down as a...
Jobs
Meet the digital David taking on the Google Goliath
Admin
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May 31, 2024
Jobs
Netflix plans in-house ad tech, partners with The Trade Desk, Magnite, Google
Admin
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May 17, 2024
Coinciding with Upfronts, Netflix this week...
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