Wednesday, April 2, 2025
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High prices, budgeting and finding deals among back-to-school shopping concerns

Parents sending kids back to school are planning to spend $506 on grade school supplies and $821 for college students on average this...

How will connected TV users shop this holiday season?

Nearly all (91%) holiday shoppers who use a CTV stated they want holiday shopping TV ads to have a specific deal or promotion....

Survey: Consumers split on how, when to start holiday shopping

Parents are among the groups less willing to splurge on holiday shopping compared to last year. Consumers are conflicted about saving and...

Survey: 84% of shoppers struggle with search filters

Consumers often struggle to find what they are after when online shopping, leading to “decision fatigue.”According to a new survey from Software Advice of...

TikTok Shop is winning over Gen Z adults, tying with Instagram as their top social shopping app

TikTok's e-commerce platform, Shop, is catching up quickly to other social apps among Gen-Z adults.Despite only officially launching in the US in September, TikTok...

In-store shopping still critical for consumers

More than 80% of consumers prefer to purchase groceries in-store. A majority of shoppers are expecting to increase their shopping in the...

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