Wednesday, January 22, 2025
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Store of the Future

Brands are seeing an influx of traffic from ChatGPT and Google Gemini

Last July, the period care brand Viv saw its monthly traffic spike by 400%, which “came out of nowhere,” according to Viv’s marketing and...

The case for and against live shopping in the U.S.

The potential for social commerce and live shopping in the U.S. has been met with considerable skepticism.And for fair reasons. Live shopping has yet...

How Fashionphile is using data to scale its resale shops

For years, the luxury resale platform Fashionphile has sold bags, jewelry and watches via its website, its showrooms in San Diego and New York...

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