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Social Commerce

Outlandish Partners with MindgruveMacarta To Offer Brands Live Shopping Opportunities in Mexico

Global Agencies Bring Social Commerce Expertise to the LATAM Market LOS ANGELES, Feb. 25, 2025 /PRNewswire/ -- Outlandish Digital, a...

What TikTok Can Teach Marketplaces About Social Shopping’s Sweet Spot | PYMNTS.com

Remember the days when brands could only dream of reaching customers beyond their local storefronts? That...

How US Brands Can Keep Up With the Live Commerce Gold Rush

Live shopping and video commerce are exploding, driven by growing consumer interest and the success of global disruptors like Shein and Temu.These international players...

‘Tis The Season For Social Shopping: How Influencers And AI Are Shaping Holiday Spending

While the Black Friday holiday weekend ushered in the holiday shopping frenzy, the landscape of online shopping is poised to undergo a transformative shift,...

TikTok Shop Holiday Spending Jumps Despite Ban Threat | PYMNTS.com

If this is TikTok’s last Christmas in America, it’s not going out quietly. The social media platform’s...

Social Shopping Trends Buck Gender and Age Stereotypes

Think you know what online shoppers want? Think again. Some current ecommerce trends challenge gender and age group stereotypes, a new report from Gale’s...

Social Shopping Is on the Rise—and It’s Not Just Gen Z

Shoppers of all ages are buying products through social apps, gaming platforms, and livestreams, according to new data from Horizon Media, exclusively shared with...

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