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Retail Media Networks

Wirecutter and Google Partner to Help Last-Minute Shoppers

The New York Times’ affiliate brand Wirecutter is partnering with Google Shopping to help procrastinating shoppers find last-minute holiday gifts.From Dec. 20 to Dec....

Social Shopping Trends Buck Gender and Age Stereotypes

Think you know what online shoppers want? Think again. Some current ecommerce trends challenge gender and age group stereotypes, a new report from Gale’s...

Transforming the Shopping Experience With Placer.ai and Vibenomics

In this episode of The Garage podcast, hosts Dan Massimino and Evan Hovorka are joined by Dan Hight, business development and partnerships executive at...

Google Pushes Its Shopping Ads Above Retail Media

When Google head of retail media Shawn McGahee started in his role in February 2022, there were about 40 retail media networks. That number...

PayPal Launches Its Ad Business to Pitch Shopping Data

PayPal is open to business with advertisers.Today, PayPal is formally launching PayPal Ads, its arm that sells digital ads using data about what people...

Walmart Reveals How Gen AI and Augmented Reality Are Changing Shopping

Walmart is using new types of artificial intelligence, generative AI, and immersive commerce in its stores.The new technology is part of Walmart’s broader “adaptive...

Social Shopping Is on the Rise—and It’s Not Just Gen Z

Shoppers of all ages are buying products through social apps, gaming platforms, and livestreams, according to new data from Horizon Media, exclusively shared with...

Convenience Is Key: Albertsons Innovates Grocery Shopping

Suzy is bringing this podcast to you! The Speed of Culture Live! is coming to New York City on Sept. 18 for a day...

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