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Project Poirot

DOJ vs. Google, Your Day Three Download: A Former Googler On The Stand And Auction Dynamics In The Spotlight | AdExchanger

The federal antitrust trial against Google that began earlier this week in Virginia went so deep into the ad tech weeds on Day Three...

Project Cheat Sheet: A Rundown On All Of Google’s Secret Internal Projects, As Revealed By The DOJ | AdExchanger

What do Hercule Poirot, Ben Bernanke, Star Wars and C.S. Lewis have in common? If you’re an ad tech nerd, you’ll know the answer immediately. They...

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