personalization

AI styling is re-shaping the retail shopping experience in both B2B and B2C markets, one outfit combination at a time The cross-industry integration of generative...

Skift Take As a baseball luminary once said, "It ain't over til it's over." Third-party cookies were...

In the coming weeks, Android users will have an exciting new way to shop the Best Buy® app with the rollout of Google Play’s...

The GistTransition planning. Prepare for the deprecation of Firebase Dynamic Links to avoid marketing disruptions and broken user journeys.New tools. Identify and implement alternative...

Online shoppers aren't getting the personalization they want. A new study suggests a significant gap between customer expectations and reality when it...

Integrating recommendation platforms driven by artificial intelligence (AI) changes the game for retailers, allowing them to leverage data to enhance the customer experience and...

For the last year, artificial intelligence has been the hottest topic not only in the tech space — but as an ongoing theme in the retail industry. While staying...