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personalization

Amazon Adds Personalized Recommendations to Shopping App | PYMNTS.com

Amazon says it is adding more personalization features with the updates to its Shopping app. “Personalization helps...

Google Amps Up Gemini’s AI Model for New Shopping Platform | PYMNTS.com

Google has revamped its shopping platform, introducing an experience powered by artificial intelligence (AI) that will...

Revolutionizing Retail: How Generative AI Is Shaping The Future Of Shopping

AI styling is re-shaping the retail shopping experience in both B2B and B2C markets, one outfit combination at a time The cross-industry integration of generative...

In Major Reversal, Google Will Keep Cookie Trackers. What it Means for Travel Marketers

Skift Take As a baseball luminary once said, "It ain't over til it's over." Third-party cookies were...

Best Buy launches new way to shop its app through Google Play’s Collections – Best Buy Corporate News and Information

In the coming weeks, Android users will have an exciting new way to shop the Best Buy® app with the rollout of Google Play’s...

Firebase Dynamic Links Deprecation: Marketers, Are You Ready?

The GistTransition planning. Prepare for the deprecation of Firebase Dynamic Links to avoid marketing disruptions and broken user journeys.New tools. Identify and implement alternative...

Online shoppers want personalization – are they getting it?

Online shoppers aren't getting the personalization they want. A new study suggests a significant gap between customer expectations and reality when it...

Personalizing Dispensary Shopping with Artificial Intelligence

Integrating recommendation platforms driven by artificial intelligence (AI) changes the game for retailers, allowing them to leverage data to enhance the customer experience and...

All the Ways Zappos.com Leverages AI — And How the E-tailer Determines When to Get Humans Involved

For the last year, artificial intelligence has been the hottest topic not only in the tech space — but as an ongoing theme in the retail industry. While staying...

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