Friday, November 8, 2024
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omnichannel

Loyalty programs, in-store shopping important for consumers

Nearly half (49%) of consumers noted they’d be willing to download a brand’s app just to receive loyalty promotions or exclusive deals. ...

‘A totally new world of retail:’ NIQ unpacks how omnichannel shopping is evolving

“The reality is that it is a totally new world of retail. The traditional models that we have thought about historically — and the...

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