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Nielsen

Lionsgate, Nielsen Strike Deal for FAST Channel Measurement

Nielsen, the long-time arbiter of ratings on traditional TV, is getting into the ad-supported streaming game. The company has struck a deal with Lionsgate to...

Disney Grabs Highest Share of TV Viewing in April — With YouTube a Solid Second

New data from Nielsen shows that Disney grabs the biggest share of TV viewing among all media companies in the United States — and has...

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