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DOJ vs. Google, Day Four: Behind The Scenes On The Fraught Rollout Of Unified Pricing Rules | AdExchanger
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September 13, 2024
On Day Four of the Google ad tech antitrust trial in Virginia, we boarded a time machine that took us back to April 18,...
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The SSP Shopping Spree; Disney Cuts Ad Prices To Make More Revenue | AdExchanger
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June 24, 2024
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. SPO M&A The Cannes Lions festival is always a splashy week, and this year...
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Netflix plans in-house ad tech, partners with The Trade Desk, Magnite, Google
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May 17, 2024
Coinciding with Upfronts, Netflix this week...
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