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Omnichannel Marketers Have Outgrown Third-Party Cookies, Even If Google’s Still Holding On | AdExchanger

Google has finally bitten the bullet and decided not to kill off third-party cookies in Chrome. No doubt it will go down as a...

Google Says It’s Still Figuring Out How A Cookie Opt-In Model Will Work | AdExchanger

Publishers and agencies have a ton of questions for Google about its decision not to unilaterally drop third-party cookies on Chrome. And Google can’t say...

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