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Competition Bureau suing Google, wants company to sell off two advertising services

The Competition Bureau is suing Google over alleged anticompetitive conduct in the tech giant's online advertising business and wants the...

Judge to hear arguments on whether Google’s advertising tech constitutes a monopoly

ALEXANDRIA, Va. (AP) — Google, already facing a possible breakup of the company over its ubiquitous search engine, is fighting...

Forrester’s SSP Wave Lists The Top 10 SSPs – With Google At The Bottom (Really) | AdExchanger

Last week, Forrester released its first SSP wave since 2014, and there’s a surprise. The research firm ranked Google – whose sell-side ad tech platform...

The Airbnb Waiting Game; The Google Ads Executive Overhaul | AdExchanger

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Will Airbnb Take The Trip? Marriott, Uber, Tripadvisor, Expedia and others in the hotel...

Google Defends Ad Tech as Safe, Says It Rivals Meta, Amazon

(Bloomberg) -- Google’s technologies offer advertisers and publishers a safe ecosystem of tools to transact amid the intensely competitive world of online advertising, the...

Breaking up (Google) is hard to do

Hi, Quartz members!These are perilous times for Google. Still the world’s fourth most-valuable company, earning $100 billion last year, regulators in the U.S. and...

How Google Allegedly Monopolized the Ad Technology Market

(Bloomberg) -- Google has monopolized the technology used to buy and sell online display ads by restricting or eliminating the choices of its customers...

Google Ads Will Now Use A Trusted Execution Environment By Default | AdExchanger

If the digital ad ecosystem is going to mature to a new stage of privacy consciousness, advertisers must be better stewards of their first-party...

News Corp would have lost $9 million in 2017 by ditching Google ads, ex-exec testifies

By Jody GodoyALEXANDRIA, Virginia (Reuters) - News Corp in 2017 estimated losing at least $9 billion in ad revenue that year if it had...

Covert collaboration: Google and Meta bend ad rules to target teens

This Instagram campaign deliberately targeted a user group labelled as “unknown” in Google’s advertising system, which was known to include a high proportion of...

Google Says It Might Not Deprecate Cookies In Chrome After All (?!) | AdExchanger

Apologies for not putting more of a disclaimer on that headline, and further apologies to anyone who spit their coffee out onto their laptop. But...

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