Monday, March 3, 2025
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Generation Z

72% of Zillennials Trust Recommendations More Than Ads When Shopping | PYMNTS.com

Social media’s influence on purchasing decisions is especially strong among zillennials, those born between 1991 and...

Generational Divide in Online Shopping? Not So Fast, Says New Report | PYMNTS.com

Conventional wisdom is that younger generations are tech-savvy and the most willing to try new devices,...

Retail’s Gen Z Playbook: Bridging the Digital Divide In-Store | PYMNTS.com

While Amazon and Walmart take a breather and process a fresh influx of returns, we thought...

41% of Zillennials Prioritize Price Over Brand Loyalty in Shopping | PYMNTS.com

Zillennials — who were born between 1991 and 1999 — are reshaping the retail market with...

Gen Z Trends: How does Gen Z navigate news overflow

The digital world is constantly overflowing with information. This leaves Generation Z, or Gen Z, exposed to misinformation & clickbait at an alarming level....

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