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The Google Chrome Cookie Pivot Has The Industry Wary Of Another ATT-Esque Upheaval | AdExchanger

Google’s announcement on Monday that, on second (or third) thought, it won’t kill third-party cookies in Chrome after all has left the industry grappling...

Google Says It Might Not Deprecate Cookies In Chrome After All (?!) | AdExchanger

Apologies for not putting more of a disclaimer on that headline, and further apologies to anyone who spit their coffee out onto their laptop. But...

Criteo: The Privacy Sandbox Is NOT Ready Yet, But Could Be If Google Makes Certain Changes Soon | AdExchanger

Criteo has some good news and some bad news about the Chrome Privacy Sandbox based on its most recent tests. Bad news first: If Google...

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