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consumer insights

ICSC: Consumers look to find gifts, deals in last-minute shopping push

The vast majority (84%) of shoppers intend to shop in-store or visit a store to pick up an online order this holiday season....

Global Retailers Ramp Up Use of AI Shopping Tools | PYMNTS.com

Major retailers worldwide are accelerating artificial intelligence (AI) deployment in stores and apps. Walmart Chile is rolling...

Convenience Drives Growing Adoption of Mobile Shopping | PYMNTS.com

Mobile shopping is reportedly gaining ground during this year’s holiday shopping season. The growth is being driven by...

41% of Zillennials Prioritize Price Over Brand Loyalty in Shopping | PYMNTS.com

Zillennials — who were born between 1991 and 1999 — are reshaping the retail market with...

Survey: 70% of consumers still struggle with grocery costs

Shoppers are increasingly turning to digital tools to help save on groceries. Despite easing inflation, a large number of Americans are still...

Here’s what Kroger holiday shoppers want

Holiday shoppers want deals. A new survey of Kroger customers reveals how they plan to shop for the holidays.84.51°, Kroger’s data analytics subsidiary, recently asked...

Here’s how Walmart customers are shopping for Halloween

Many consumers are starting their Halloween shopping before Labor Day. A new survey of Walmart shoppers reveals broader trends in seasonal Halloween...

How will connected TV users shop this holiday season?

Nearly all (91%) holiday shoppers who use a CTV stated they want holiday shopping TV ads to have a specific deal or promotion....

How will consumers approach the 2024 holiday season?

Half (50%) of survey respondents feel more confident in the economy than they did last year. With optimism around the economy improving,...

Loyalty programs, in-store shopping important for consumers

Nearly half (49%) of consumers noted they’d be willing to download a brand’s app just to receive loyalty promotions or exclusive deals. ...

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