Thursday, September 19, 2024
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consumer insights

Shopping

Here’s how Walmart customers are shopping for Halloween

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Many consumers are starting their Halloween shopping before Labor Day. A new survey of Walmart shoppers reveals broader trends in seasonal Halloween...
Shopping

How will connected TV users shop this holiday season?

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Nearly all (91%) holiday shoppers who use a CTV stated they want holiday shopping TV ads to have a specific deal or promotion....
Shopping

How will consumers approach the 2024 holiday season?

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Half (50%) of survey respondents feel more confident in the economy than they did last year. With optimism around the economy improving,...
Shopping

From Investments to Ethical Shopping: How Zillennials Are Redefining Consumer Behavior

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Shopping

Loyalty programs, in-store shopping important for consumers

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Nearly half (49%) of consumers noted they’d be willing to download a brand’s app just to receive loyalty promotions or exclusive deals. ...

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