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Top Google Analytics Metrics Every Marketer Should Track

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The Gist Event-based tracking. Event-based tracking with Google Analytics 4 reveals user behavior across websites and apps, providing better insights into customer...
Tech

PhocusWire’s weekly travel tech news briefs: Amadeus, Sabre, Hostaway

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Travel

Travel industry reacts to Google antitrust, monopoly ruling

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Tech

Good news for tech-hunter: with the support of Kapital Bank, the “iFest-Innovation and Technology” festival is set to take place

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Attention to all young people, technology enthusiasts, and those with startup ideas, organized...
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Google shuts down Universal Analytics July 1 – What You Need to Know

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COLUMBUS, Ga. (WTVM) - Google Analytics is the most used web analytics platform on the entire internet. This is not only because Google is...
Travel

Travel companies navigate changes to Google’s search function

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