Tuesday, November 5, 2024
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2024 Upfronts

Disney Ad Chief Rita Ferro Makes Upfront Entrance In Animated ‘Family Guy’ Short, Hails Company’s Knack For “Transcending Generations And Igniting Pure Joy”

Rita Ferro, president of global advertising at Disney, emphasized the company’s reach during the company’s upfronts presentation to advertisers. Before detailing the company’s daily interactions...

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