In yet another sign of the vast changes that could soon shake up the entertainment business, Google has announced new features that developers could use to drastically change content production.
Google’s flagship developer conference, called I/O, took place last month in Northern California. Google’s “Gemini” AI was prominently featured and is now available to developers worldwide.
One feature of note to the entertainment business was the unveiling of Google’s VideoFX feature, a video model based on Google’s DeepMind video generator, Veo.
VideoFX can create Full HD (1080p) videos from text prompts. Google also showcased its new DJ Mode in MusicFX, an AI music generator that can be used to create loops and samples from prompts.
Google has also added a button to toggle Gemini AI in the side panel of several of its Google Suite apps, including Gmail, Google Drive, Docs, Sheets and Slides. Right now, the Gemini button can answer questions, craft emails, and provide summaries of documents and email threads.
When these tools will be in regular use is still to be determined, as developers need to create user-friendly interfaces and apps.