GDS Sabre has agreed a renewal of its distribution agreement with Delta Air Lines covering traditional EDIFACT and New Distribution Capability (NDC) content.
The partners will collaborate on the integration of NDC content into Sabre’s travel marketplace to support its recently announced selling and servicing transformation strategy.
“We are pleased to extend our full content agreement and value-based commercial model with Sabre,” said Jeff Lobl, managing director, distribution strategy and agency sales programs for Delta.
“We look forward to collaborating with Sabre to make Delta’s NDC technology solution available to all Sabre-connected travel agents to ensure that our customers receive the best possible travel experience tailored to their needs.”
Sabre says the renewed agreement “underscores a shared commitment to the third-party distribution ecosystem and collaborative retail innovation”.
And it added the renewed agreement “reinforces both companies’ shared vision for a future-proof, distribution landscape that accommodates various technologies and content types, and empowers a thriving travel ecosystem”.
Roshan Mendis, chief commercial officer at Sabre Travel Solutions, said: “Sabre is delighted to extend our long-standing partnership with Delta Air Lines and to support their NDC journey.
“This agreement underscores our commitment to building a comprehensive travel marketplace that equips travel agents with the tools and content they need to excel in today’s dynamic travel environment, including the ability to leverage the potential of NDC.”