Google Merchant Center will soon track conversion events beyond those attributed to clicks on Shopping free listings, including conversions from Search web results and...
The corridors of the Google DeepMind offices, in the central London neighborhood of King’s Cross, are almost deserted. The company — a world benchmark...
Google quietly expanded availability of Audience Signal Targeting for App campaigns, a feature previously only available for Performance Max campaigns.
While Google hasn’t made an...
Google has always taken a distinct route in the competitive smartphone market, prioritizing innovation over overly chasing after rivals in terms of hardware specifications....
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“We knew we just couldn’t take their attention for granted,” Google group marketing manager, Duncan McGrath, said of the tech giant’s latest B2B...
