A survey of more than 200 roasters across the globe led by roastery software company RoasterTools resulted in a comprehensive new report on the business of coffee roasting.
The survey launched in February, with responses predominantly coming from roasters in the United States, plus responses from Canada, New Zealand and South Africa.
Portland, Oregon-based RoasterTools supplemented the survey results with anonymized data from its inventory management software platform, in order to provide a more comprehensive look at the existing practices of coffee roasters, plus the challenges and opportunities they face.
The final report explores issues such as keys to profitability and sustainable success, strategies related to pricing, costs associated with roasting coffee, technology and equipment used by roasters, and how roasters might build additional revenue streams.
The results are available for free with registration at RoasterTools, and they are summarized in detail in a feature story in the September/October issue of Roast magazine (now shipping!). Click here for a free PDF version of the story.
Survey and app data were analyzed using the following segments to identify trends and correlations:
Annual Revenue:
Pounds of Coffee Roasted Annually:
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Less than 120,000 pounds
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120,000 to 300,000 pounds
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300,000 to 600,000 pounds
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600,000 to 1 million pounds
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More than 1 million pounds
Profitable (in 2023):
For more, download the report through RoasterTools and read the latest feature in Roast.
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