The market for chatbots based on large language models (LLMs), the core software of a new artificial intelligence (AI) system, is growing as technology giants Google, Microsoft-backed Open AI, and Meta expand their services.
A key element of their expansion strategy is localised AI chatbots that support languages of a particular country. Last week, Google extended its Gemini app in India with support for nine Indian languages: Hindi, Bengali, Gujarati, Kannada, Malayalam, Marathi, Tamil, Telugu and Urdu.
Open AI’s ChatGPT already provides support for 10 Indian languages, besides English.
The strategy helps OpenAI, Google and other companies to gain traction
First Published: Jun 23 2024 | 11:10 PM IST