Tween taste is ephemeral, impenetrable and extremely specific; I remember being gifted a pair of Dr. Martens at age 11 and losing my mind because the stitching was black instead of yellow. (Yes, I was a brat—and not in the good way.)
So before I started shopping for my own soon-to-be-tween daughter, I thought it was high time I talked to some current ones about what’s in, what’s out and what’s at the tippy top of their shopping lists.
Last week, I sat down with Brooke, Taitum and Capri, all of whom are 12, to find out what tween girls are actually into these days. (Spoiler: do not let them near a Sephora unless you want your bank account seriously drained.) Here are eight of their must-haves…plus one product that just screams 2023 to the middle school set.
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