Target Lowers Price on More Than 5,000 Items to Attract Shoppers On a Budget

High prices? In this economy? As Lucille Bluth famously said in “Arrested Development, “I mean it’s one banana, Michael. What could it cost? Ten dollars?”

Even if she was more than a few dollars off, the point still stands. Prices have continued to skyrocket in the years since the pandemic began, and although inflation has slowed since its mid-2022 peak, it still remains above the pandemic average.

So, what’s a shopper to do? Thankfully, Target has responded to this less-than-desirable trend by proactively lowering the prices on more than 5,000 of their most popular products in order to lure more shoppers into their stores — and out the doors of other affordable, behemoth chains such as Walmart.

“We know consumers are feeling pressured to make the most of their budget,” Rick Gomez, chief food, essentials and beauty officer at Target, said in a statement.

As of this writing, Target has officially cut prices on 1,500 items. So far, these price cuts make a slash through a variety of categories, including food staples such as frozen chicken and shredded cheese. More lowered prices are planned to go live throughout the summer. Items expected to see the steepest discounts, according to the retailer’s statement, include meat, bread, soda, fresh fruit, vegetables, snacks and yogurt.

In addition to these new discounts, Target will also boast hundreds of Memorial Day deals next weekend. In the meantime, shop through some of the best deals currently live on Target below: