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CNSC slithers into Year of the Snake with shopping campaign and expanded jewellery line-up

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CNSC offers both tourists and local shoppers exclusive shopping promotions to celebrate Chinese New Year  

CHINA. CNSC Sanya International Duty Free Plaza has unleashed a wave of shopping promotions to celebrate Chinese New Year, designed to fuel the consumption boom in Hainan’s offshore duty-free market.

Enhancing its jewellery selection, the retailer has introduced renowned brands TSL (Tse Sui Luen) and King Fook Jewellery to its Gold Street on the first floor.

These additions offer customers the opportunity to shop for exquisite gold pieces while enjoying exclusive discounts, enhancing the festive atmosphere.

The upgraded shopping experience also includes a range of holiday gifts and exclusive offers for those looking to start the new year with style.

King Fook Jewellery (pictured above) and TSL join the dazzling array of jewellery brands at CNSC   

During the Spring Festival, Lao Miao Gold and TSL will be offering limited-time gifts with purchases, complemented with a Golden Surprise check-in event to enhance the holiday experience for both locals and tourists.

Cultural events and festivities 

With a focus on merging travel retail and culture, the retailer is showcasing traditional Chinese performances alongside attractive shopping discounts this festive season

CNSC Sanya International Duty Free Plaza is hosting a series of festivities, with events such as a traditional Chinese music performance featuring the sounds of pipa; a floral arrangement experience inspired by intangible cultural heritage; a themed parade; and a traditional Chinese music concert, offering a cultural experience.

A lucky draw event will offer a range of prizes, with complimentary food, drinks and entertainment available for all visitors.

With a renewed focus on a holistic shopping experience, the retailer is enhancing its duty-free+ model, which promotes a healthy and beautiful lifestyle.

The Health & Wellness Pavilion online presents notable discounts on selected items with bundle purchases, while in-store customers can enjoy added benefits, including gifts with qualifying purchases.

Customers can also receive complimentary natural spring water and daily custom health teas.

Additional shopping benefits during this holiday campaign period include discounts of up to CNY500 (US$69) on consumer technology products such as mobile phones and tablets.

Customers can enjoy exclusive offers with government-issued consumption vouchers and UnionPay QuickPass, reimbursement offers for ride-hailing expenses to the store and special benefits for CNSC members. 🏝️

Scan the QR codes via WeChat to visit our platforms. Stories related to the China travel retail sector at home and abroad are featured in this unrivalled dual service. For native content opportunities please contact Zhang Yimei (China) at Yimei@MoodieDavittReport.com or Irene Revilla (international) at Irene@MoodieDavittReport.com. For editorial please reach out to Martin Moodie at Martin@MoodieDavittReport.com

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