Google has expanded its AI Overviews within Google Search to over 100 different countries. This is up from just several countries earlier this year, including the US, UK, India, Japan, Indonesia, Mexico and Brazil. Now you will be able to see AI Overviews in a 100+ countries.
Google also said they are extending language support across the board. So if you’re in any country with AI Overviews, you can now get them in any of the currently supported languages.
More details. Google wrote, “in our largest expansion yet, we’re launching AI Overviews in more than 100 countries and making them accessible in more languages — helping you search in a whole new way, no matter what questions are on your mind.”
The rollout is starting this week and will gradually roll out to all these countries listed over here in this help document.
This will bring AI Overviews to “more than 1 billion global users every month,” Google added.
Plus, Google added, “you can now get them in any of the currently supported languages, including English, Hindi, Indonesian, Japanese, Portuguese, and Spanish. So, for example, if you’re in the United States and you speak Spanish, you can now see AI Overviews in your preferred language.”
Why we care. As Google and other search engines continue to innovate around AI and search, it is important to see how these AI features, like AI Overviews impact your business and websites. Make sure to test to see how this expansion of AI Overviews impacts your brands in Google Search, your clicks from Google Search and impressions in Google Search.
Note, AI in Search changes rapidly, so what you see today may not be what you see tomorrow.